Digital Marketing

Teacher

admin

About This Course

The Boost Your Sales with Digital Marketing programme is designed for sales professionals, marketers, entrepreneurs, and business owners who want to increase revenue through modern digital marketing strategies. Participants will learn how to create sales-focused marketing campaigns, attract qualified leads, improve online visibility, leverage social media, SEO, email marketing, paid advertising, and AI-powered tools to drive measurable business growth. Through practical exercises and real-world applications, learners will gain the skills needed to convert digital engagement into sales results.

Digital Marketing Strategy

Develop effective digital marketing plans that align with business goals and drive sales growth.

Lead Generation

Learn how to attract, engage, and convert prospects using modern digital marketing channels.

Lead Generation

Learn how to attract, engage, and convert prospects using modern digital marketing channels.

AI-Powered Marketing

Utilize AI tools to automate marketing tasks, optimize campaigns, and improve customer engagement.

21 Hours

Duration

Certificate

Awarded

Live Online

Training

Professional

Development

Course Curriculum

Module 1

• Impact of Digital Marketing on Sales
• Digital Marketing Fundamentals
• Current Marketing Trends
• Sales Growth Through Digital Channels

Module 2

• Sales Goal Setting
• Marketing Objective Alignment
• Target Audience Identification
• Buyer Persona Development
• Digital Marketing Planning

Module 3

• Sales-Oriented Content Creation
• Persuasive Copywriting
• Storytelling Techniques
• Content for the Buyer’s Journey

Module 4

• Social Media Sales Strategies
• Social Media Planning
• Content Creation for Social Platforms
• Social Media Advertising
• Performance Monitoring

Module 5

• SEO Fundamentals
• Keyword Research
• On-Page Optimization
• Website Content Optimization
• Improving Search Visibility

Module 6

• Search Engine Marketing
• Display Advertising
• Campaign Targeting
• Advertising Performance Optimization
• ROI Measurement

Module 7

• Email Marketing Fundamentals
• Lead Nurturing Strategies
• Customer Relationship Building
• Personalized Email Campaigns
• Email Performance Analysis

Module 8

• Digital Marketing KPIs
• Campaign Performance Tracking
• Marketing Analytics
• Data-Driven Decision Making
• Continuous Improvement Strategies

Module 9

• AI for Social Media Marketing
• AI Content Creation Tools
• AI Audience Analysis
• AI-Powered SEO Optimization
• Trend Analysis and Performance Tracking

Skills You'll Gain

Develop practical skills that can be applied immediately in real-world trading scenarios.

Digital Marketing Lead Generation Sales Strategy Content Marketing Social Media Marketing Search Engine Optimization Email Marketing Paid Advertising Search Engine Marketing Marketing Analytics Customer Acquisition Campaign Management AI Marketing Tools Conversion Optimization Business Growth

Registration & Pricing

Everything you need to know before enrolling.

Pricing

Standard: €650
HRDA Funded: €230
Individual: €440
(x2 or x3 Installments)

21 Hours

Sales-focused digital marketing training

Live Online

Instructor-led interactive learning

Certificate

Issued upon completion

Module Recordings

Class Recordings for Missed Sessions

Workplace Skills

Directly applicable to your job

Feedback

Marios Zindilis

System Administrator at Amazon

SCP Academy was the key for me to open new doors in my career, leading me down paths I would never have thought of. Apart from Knowledge I have been taught to value persistence, to be curious and to focus on specific and timely goals, both in career as well as in life.

Marios Kairinos

System Engineer at Tototheo Group

I attended my first course in 2015 with the dream of becoming an IT professional. I have registered for the MCSA course and since then I have never stop learning. I have completed successfully the Azure and Office 365 courses which helped me find my dream job. Now I can ask for more and I know who can help me take them.

Evagoras Pourgourides

IT Officer at Bernhard Schulte Shipmanagement

SCP Academy helped me learn more than I could ever imagine. The courses enriched me with knowledge and professional skills that i use in my job

Alexandros Louca

Systems/Network Engineer at Zambartas Law Office

Following my passion for technology was one of the best decisions I ever made. In SCP Academy I have found and attended courses that advanced my career to the next level.

Giota Achilleos

Digital web designer/Marketing iGaming company- Malta

SCP academy was the key for me to step to success. Regarding the knowledge that I gained from the university the academy offered to me more skills to succeed my goals and my dreams. SCP academy has offered to me professional courses that helped me to start my new career in Malta.

Panos Iacovides

Senior IT Support Engineer at Eurogate Container Terminal Limassol Ltd

It is never too late to make an advancement in your career and SCP Academy has helped me to achieve that. Started with the CCNA R&S Certificate and now moving on to the MCSA Certificate with more to follow. SCP Academy has also taught me that learning is a never ending process and I should make the most of it on a daily basis, making every second count. Did you know there are 86400 seconds in a day? Interesting huh?